Brooke Hess is a content strategist with nearly 20 years of experience helping healthcare organizations share meaningful stories and connect with patients.

Brooke brings both in-house and agency perspectives to her work. She led content strategy at a large health system for 10+ years, where she managed digital marketing campaigns, oversaw content governance for the consumer website, launched the health and wellness blog, and directed its social media strategy. She went on to manage projects for global digital ad agencies, advising healthcare, tech, and consumer brands on website relaunches, editorial positioning and planning, channel strategy, and content governance.

She holds an M.A. in advertising from Michigan State University and a B.A. in public relations from Wayne State University. Brooke lives in Detroit with her family and favorite canine coworker, Piper.