Listen to Ahava Leibtag’s podcast interview on Content Marketing 360 Radio with Pamela Muldoon.  Ahava discusses her new book, “The Digital Crown: Winning at Content on the Web.

You can also read the full interview transcript and get Ahava’s answers to many interesting content strategy topics:

  • If a digital strategy is the road map, who is content strategy the GPS? 
  • How do you define content strategy? 
  • How does governance play a role in the content strategy life cycle? 
  • What traits make up a successful content professional? 

Learn more about the importance of developing your digital strategy.


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