Infographic: Create factual healthcare content that Google recognizes as an authority.

You work hard to create quality content that helps people make informed healthcare decisions. But fake health news is a real problem — and causing real damage.

Google and social media channels are combating the problem: They’re rewarding sites that have reliable content and penalizing ones that produce inaccurate, outdated or questionable content.

So this is a perfect time to check that your content is reliable, updated and trustworthy. Follow our tips to ensure you’re providing consumers with helpful content — while improving your site’s SEO and social reach.

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How to Be Clear During COVID-19

How to Be Clear During COVID-19

Is your COVID-19 content helping people or confusing people? COVID-19 Plain Language Complexity does not communicate authority.covid-19 plain language Right now, we need to use the clearest language possible to help people make the right decisions for their health....

SEO Cheatsheet for Content Marketers

SEO Cheatsheet for Content Marketers

SEO Content Guidelines At Aha Media, we go beyond creating compelling content – we make sure it reaches its audience potential. Our team follows SEO best practices with all the content we produce for our clients. So we decided to bring our SEO experts together and...

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