5 Ways Healthcare Marketing is Like Parenting
Just when I think I’ve got this whole parenting thing figured out, my toddler does something crazy. Like unraveling an […]
Just when I think I’ve got this whole parenting thing figured out, my toddler does something crazy. Like unraveling an […]
It’s one of our most challenging jobs: How do we capture the essence of a treating physician while conveying expertise, experience and most of all trust? At Aha Media Group, we’ve been writing physician bios for 10 years. We polled our writers to better understand their approach to these projects. The overwhelming theme? The importance of humanizing your doctors. We’ll show you how we make this happen.
Only one in 10 adults has the skills to obtain, process and use online health information. Even people with advanced […]
It’s the challenge that every healthcare marketer faces: How do you represent your physicians so patients will choose your hospital […]
Your hospital website already markets the Big Stuff to potential patients: your skilled surgeons, your latest technology, your impressive new […]
Last week I attended The Society for Healthcare Strategy & Market Development’s annual conference, known as SHSMD. With more than […]