Make a Habit-Forming Hospital-Branded App: 10 Must-Have Functions
A hospital-branded app can make interacting with your organization as addictive as shopping on Amazon. (“Oh, I see my prescription […]
A hospital-branded app can make interacting with your organization as addictive as shopping on Amazon. (“Oh, I see my prescription […]
What Did You Learn? Episode 18 These past 7 months have accelerated consumerism in healthcare in a shorter period than […]
I was thinking recently about a Bob Dylan line: “He not busy being born is busy dying.” There’s a challenge […]
2017 is almost over. But we’re not winding down – just the opposite. We’re gearing up for what’s going to […]
Several of our healthcare clients have confided that they have a rather large challenge within their organizations. Digital strategists are […]
For the longest time, hospital marketers have been focused on marketing to consumers. But as referral patterns continue to shift, […]
In my recent blog post, The Growing Potential of Podcasts, I explored the burgeoning potential of podcasts for all marketers. […]
Five Aha Media Group team members attended this year’s Association of Health Care Journalists conference in Cleveland. We met with other health writers and editors from across the country, while learning from leading clinicians, researchers and other health experts. Our biggest takeaway? Write for the patients.