Content Training

Teach Your Team to Transform Your Hospital Content

Are your writers having trouble creating engaging content for your brand? Are the pressures of writing for so many different digital outlets – social media, mobile and web – confusing?

Our content strategy and web writing workshops teach your teams to develop a broad understanding of digital strategy, as well as how to plan and write compelling, searchable content.

We offer content training in two formats: Virtual experiences and in-person workshops.

Virtual Training Experiences

Keep your team up-to-date on the latest best practices in healthcare content.

Creativity is sparked when we learn new things and see what the best of the best are doing to solve their marketing challenges.  I’m excited to bring the learning to you and your team.

Based on the latest research in what you need for your teams, I’m excited to offer four 100% customized, virtual experiences:

  • Writing for the Web
  • Voice and tone creation and playbook
  • Content workflow creation
  • Social media training for physicians

Learn more about our virtual content trainings.

In-Person Writing Workshops

While I’ve moved many of my trainings virtual, I still offer in-person workshops. The Aha Media team customizes the marketing writing workshop experience so your staff can build the skills they need for web and social media writing:

  • Search engine optimization (SEO)
  • How people read on screens
  • Usability
  • Content strategy
  • Content marketing
  • Mobile and social media use

Learn more about our in-person digital writing workshops.

More Information

Please contact us for more information or to schedule your content training.

Take it to your team

Need to convince your team that it’s time to have a content writing training? Here’s a brief synopsis of digital writing workshops and what Aha Media can do for you.

Content Training

Writing workshop to improve content production

Use a web writing workshop to train staff to write better emails and increase content downloads by 900%

Download Case Study

Content Strategy and Content Training

Increase Facebook traffic by 28%

Explore how we created an editorial toolkit and empowered one hospital system's content team to create content that made organic traffic and engagement on multiple channels soar.

Download Case Study

Testimonials from Our Content Training Clients

“The office has been buzzing all morning with positive words about [the workshop] yesterday. Thank you so much for your time and your guidance. Yesterday was fun, challenging, and eye-opening. We appreciate everything you taught us and can’t wait to put it into action. It was the best investment we could’ve made for our team.

“When faced with the overwhelming task of re-writing our website content, we asked Ahava to come teach a workshop. She gave us so much insight into how writing has changed for the web, as well as real-life exercises to help us use our new skills and to write for best SEO. She was funny and engaging and we learned so much. We’ve decided to have her out once a year to reinforce what we’ve learned. Thank you, Ahava, for teaching some old marketeers new tricks!

“Aha Media recently led my team through a fun and in-depth, full-day workshop on content management.  The team left energized, informed and confident in their ability to execute against the content management strategy we developed during the session.  If you’re looking for content management guidance—Aha Media is one of the best!

Let’s create strategic content that changes lives.

Together.

Contact Us