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Healthcare Brochures & Educational Materials

Patient education materials improve health outcomes — but only when people understand them. We create clear, patient-friendly take-home materials.

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healthcare clients
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expert content writers
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marketing assets created

Educate with clear healthcare marketing collateral

Need patient education brochures, flyers, or fact sheets? Let’s talk.

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0+
healthcare clients
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expert content writers
0K+
marketing assets created

Healthcare collateral marketing services

Patient education doesn’t only happen inside your hospital. When patients and their caregivers get back home, they need to feel confident taking over their care. They need educational materials that break down complex instructions, answer their questions, and set them up for a smooth recovery.

Nurse pushing gurney through hospital hallway
The best part of Aha Media? They don’t ‘dumb down’; they ‘clear up.’
Jared Dashevsky, MD, MEng
Healthcare Huddle

Work with content writers who know your patients

Anyone can write patient discharge instructions. But it takes a specialized healthcare writer to create materials that anticipate patient needs, clear up the complicated steps, and empower consumers to take charge of their health. Partner with experts in healthcare marketing collateral who understand the significance of these materials (and have written hundreds of them).

doctor reviewing information with patient

Materials that drive business outcomes

Many hospitals treat supplementary resources like an afterthought. Make your patient education materials a point of differentiation.

 

  • Inform and educate patients and caregivers

  • Provide materials that augment the patient experience

  • Overdeliver to earn lifelong brand loyalty

  • Get effective informational content your hospital can repurpose

Choose specialized healthcare brochure writers

Don’t roll the dice with a generalist agency. Aha Media Group has extensive experience creating healthcare marketing collateral for a variety of sectors and service lines.

 

Types of healthcare collateral we write

  • Oncology patient materials
  • Pre- & postoperative instructions
  • Educational materials for children & families
  • Medical brochures for patients
  • B2C & B2B medical fact sheets

Healthcare sectors we serve

  • Health systems & hospitals
  • Academic medical centers
  • B2B healthcare companies
  • Insurance & payers
  • Healthcare & medical technologies
  • Biotech & life sciences

Our approach to healthcare collateral marketing

What can you expect from our end products? Our healthcare marketing materials check the right boxes.

 

  • Clear

    We ditch the jargon and use plain language so your materials are easy to understand.

  • Actionable

    Patients need step-by-step instructions and contact information in case of questions.

  • Informative

    Our writers tap into the knowledge of your physicians when creating medical content.

  • Repurposable

    No one-and-done content here. We turn healthcare marketing collateral into other assets.

Our content creation process

Our content is clear and straightforward. So is our workflow.

Woman working on laptop
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Kick off with confidence

You get a dedicated account manager and editorial team who focus on your project and manage the details.

businesswomen brainstorming using sticky notes
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Let us handle the prep work

We conduct (and schedule) interviews with your stakeholders to get the information that patients need to know.

young businesswoman working on a computer
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Get publish-ready content

With editors and strategists on the team, you get error-free writing with ideas for visuals and content distribution.

What to expect when you work with us

We’re more than a group of healthcare brochure writers. We’re savvy strategists and partners in production.


  • Strategic partners

    Great writing isn’t enough. We help you identify which materials your patients need and deliver them in the most effective format.

  • Content repurposing

    One source of information can be used in many ways. We share ideas to stretch your content (and make good use of finite resources).

  • Smooth project management

    Project management is a full-time job. You already have one of those — let your account manager take PM off your plate.

  • Subject matter expert interviews

    Your physicians and patients are valuable sources of knowledge. Our writers know how to steer a conversation to elicit insights from both.

  • Visual cues

    Diagrams and illustrations go a long way in promoting understanding. We offer suggestions you can hand to your graphics team.

Frequently asked questions

Are we the right partners for you? We think so, but you be the judge.

 

Glad you asked. In a nutshell:

  1. Content expertise: Content is our zone of genius, which means you get only the best.
  2. Healthcare knowledge: Many of our team members come from backgrounds in patient care, hospital marketing, or health journalism.
  3. Innovation: From the latest AI developments to Google algorithm updates, we stay ahead of the industry and keep you informed.
  4. Project management: We’re proud Type As. Our projects run on time and on budget.

Flexibly. We know every marketing department handles budgeting differently, so we offer pricing by the project, split up into milestones, or as a monthly retainer model.

We sure can! We have designers who have experience in exactly this kind of thing. Or, if you have a designer of your own, we can partner with them.

We’re better suited for long-term partnerships and major marketing initiatives. Talk to our senior team members about your content needs and goals, and you can decide if we’re the perfect match.

African American male pediatrician with stethoscope listening to lung and heart sound of little boy sitting on mother lap, physician checkup at home or in hospital, children medical insurance care

Are your patient education materials getting the message across?

Many patient brochures get stuffed into a purse and thrown out without a second thought. We help you create healthcare marketing collateral that people read and act on.

Let’s talk

Move the party to your inbox?

Let’s keep talking about healthcare content. We’ll pop in with insights via our newsletter twice monthly.

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