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Top Hospital Commercials of 2023 [10+ Hospital Ad Examples]

Every December, our team makes a master list of the year’s best hospital commercials. We feature ads that made us […]

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10 Data-Driven Principles of Plain Language

You know what plain language writing is. You know why using plain language matters in healthcare content, where words can […]

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A Round of Applause for the 2023 eHealthcare Award Winners

Congratulations to all the winners of this year’s eHealthcare Leadership Awards! It’s amazing to see such creative work in healthcare […]

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Human-Written vs. AI-Generated Healthcare Content: Which Is More Helpful to Patients?

Before we begin, let’s make one thing clear — we’ve always stood behind human-first, human-written content at Aha Media Group. […]

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Marketing to Doctors? Here’s Why You Should Drop the Technical Language

Clear language is essential to healthcare marketing. It makes health information easier to understand and is widely preferred by caregivers […]

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