Healthcare Content Products and Services
Create custom content experiences.
Content Writing
Our award-winning healthcare copywriters and editors use customer-centric language to connect to your audiences. Coupled with our client services team, we create content that inspires engagement with your brand and builds audience loyalty.
Content Strategy
Our content strategy products and solutions help you discover and understand your content ecosystem so you can build roadmaps to your content strategy dreams. Explore our content audits and discoveries, editorial toolkits, voice and tone workshops and workflow guidelines.
Content Training
Writing is hard. Healthcare is complex. Writing teams are challenged with SEO, UX and plain language demands. Our training workshops turn your content creation team into the healthcare communicators of today.
Reshape the Way You Create Content
Aha Media is a leading content strategy and content marketing consultancy with deep healthcare experience. We create content experiences for academic medical centers, health systems, community hospitals, large physician practices, healthcare technology organizations and multinational pharmaceutical companies. Of the top 20 U.S. News & World Report Honor Roll Hospitals, 13 of them are our clients.
These organizations trust us because our approach to digital healthcare content is thoughtful, nuanced and strategic. Great healthcare writing is rare. Delivering projects on time and within budget — matchless. Improving ROI in a crowded marketplace? Like a Taylor Swift song without three strong metaphors.
That’s why our agency marries our writers’ unique talents and expertise with project and account management excellence. Our customers get projects completed on time, within budget, with satisfied internal stakeholders and external customers. And, as our brand colors imply, we bring hot pink fun to each project we manage.
The Right Writers For Healthcare
Access writers who know how to wrangle confusing medical jargon, passive voice and challenging personalities with ease.
Collaborate with writers who know how to craft consumer-friendly content that satisfies you and your stakeholders.
No matter the industry, our content combines plain language with stakeholder insights to deliver search-optimized information to the right audiences.
When you need clear healthcare content:
- Build trust
- Build awareness
- Build kindness
- Build community
And watch your healthcare digital marketing efforts turn people into patients.
Hospitals and Health Systems
Elevate your organization’s message and improve patient engagement and satisfaction across your healthcare system with clear, audience-centered content.
B2B Healthcare
Increase audience engagement and sales enablement with content created specifically for your brand.
Healthcare Technology
Improve access to healthcare by offering user-friendly content that increases utilization and successful health initiatives.
Government
Use plain language to provide clear content to your constituents and the public that promotes community safety and regulatory compliance.
DON'T WRITE ANYTHING IN THIS FIELD
Case Study
How Penn Medicine Got Skyrocketing Results With Audience-Centric Content
Penn Medicine saw significant increases in traffic to their Heart and Vascular pages because of UX- and SEO-optimized content.
%
New Users
%
Organic Sessions
%
Increase in Traffic
%
Increase in SERP Rankings
Meet the Team Behind Great Content Strategy
As a , you want audience-centric and social media that supports your messaging and improves . Work with a dedicated project team that delivers and writing expertise every time.
By combining a robust management process with stakeholder interviews, our healthcare content agency creates award-winning that delivers on your goals for your audience.
Award-Winning Resources
Your Content Strategy Resources
Cut through the deluge of content and go right to the source for the resources you need to inform and transform your content marketing strategy. Explore everything you need to know about plain language, healthcare consumerism, physician marketing, and more.
It’s Time to Update Your Healthcare Customer Personas: Here’s How
Be honest. When’s the last time you opened that file labeled “Customer Personas?” Months ago? Years ago? If your attitude toward customer personas is similar to how Taylor Swift feels about her exes (aka, “I Forgot That You Existed”), let's get to work. Read on to...
Content Experts: Email Key in 2023
Four content experts weigh in on the importance of email marketing in 2023. Thank you to Ann Handley, Joe Pulizzi and Michael Barber for joining Ahava Leibtag and sharing your valuable insights. The importance of email marketing Ahava Leibtag Email marketing is going...
Stats You Need Before You Send Your Next Email
What makes an email, well, click? What’s the just-right formula that convinces a recipient to open your email instead of sending it to the trash? Marketers pay a LOT of attention to email behaviors to find these answers. And the industry is rich with data you can use...
A Personal Connection to Healthcare Content
Ahava Leibtag, Founder and CEO, experienced the failure of when diagnosed with a life-threatening illness in 2004. The jargon-filled, convoluted materials she came across drove her to devote her writing and marketing strategy knowledge to creating -centric, accessible . This experience was one reason Ahava became an outspoken advocate for plain language, especially in .
Today, Ahava has more than 20 years of experience in writing, messaging and . Ahava is an industry-recognized expert and strategist, thought leader, entrepreneur and author. As a leader in the , Ahava was inducted into the Healthcare Internet Hall of Fame as an Innovative Individual in 2020.
She loves ice cream, knows all the words to “Aliens” by heart and is an avid jigsaw puzzler.
Deliver Better Healthcare Content Marketing To Your Audience
Healthcare marketers, it’s time to provide clear and accurate that helps people lead healthier, happier lives. Let’s work together.
