Is social media feeling high effort, low return? We’ll help you build a plan to grow your accounts and drive the results you’re looking for.
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We’re familiar with the social media woes that plague in-house healthcare marketing teams. You’re buried under content requests, multiple accounts, and other projects. So buried that you rarely get time to look up and see if your strategy is working (for you or the algorithms).
You might think you just need to post more often or hire more content creators. But if you don’t have a documented social media strategy (or if yours is from a few years ago), start there. We’ll help you redefine how you use social media to grow your presence and meet your goals.
We know the challenges you’re up against and bring 2 decades of experience solving them.
Our hospital social media marketing history runs deep. Aha Media Group has been around long enough to see the rise and fall of iconic platforms — RIP, Myspace — but we aren’t out of touch. We know what works on social media, and we have the results to back it up.
A regional academic medical center was searching for new opportunities to engage physicians online.
What’s the difference between Aha Media and other social media agencies? Our focus on healthcare (since 2005!), content strategy, and operations. We help set up the systems and strategies to drive the results you need.
Social media strategies only work if you can consistently implement them. We build a feasible plan that maximizes your resources.
Algorithms change often, and your content needs to feel native everywhere to work. We share the latest recommendations.
You need an evidence-based healthcare social media strategy you can share with leadership. That’s what we’re here for.
Feel like you’re always playing catch up or falling behind on posts? Let’s put the systems in place to plan further ahead.
We’re here to lighten your workload — not add to it. We’ll kick off the project, handle the logistics, and return with insights, ASAP.
Your Aha Media account executive will bring in the right team for your goals and schedule the kickoff call to get aligned.
What goes into a social media strategy project? Interviews, analytics reviews, competitive analyses, and more.
We share prioritized action steps and quick wins, then help you execute the recommendations.
Our healthcare social media services focus on what you need.
Get a clear view of how your accounts are performing, how they work together, and what’s needed to grow.
Long gone are the days of copying and pasting across platforms. We define how to perform on each one.
We pull benchmarks and research to ground your healthcare social media strategy in evidence.
What are your competitors up to on social media? We analyze their strategies and report back with opportunities you can act on.
How do hospitals sound consistent across departments, locations, and satellite accounts? Governance. We build it.
What does this work entail? Here’s what you need to know.
Your social strategy outlines how you show up on each platform as one engaging, consistent brand. It includes:
Our social media audits help healthcare marketing teams answer key questions about their strategy:
No, we see the best results when hospitals manage their accounts in-house. Here’s why:
We aren’t here to post on your behalf or create all your posts. We’re here to help you use your social media presence effectively.
All of them, and none of them. Several social media platforms work for healthcare, including Instagram, LinkedIn, Facebook, Threads, YouTube, TikTok, Doximity, and X (fka Twitter).
Should you be on all of them? That depends on where your audience lives and how you want to engage them. We get this question a lot and help clients answer it by looking at the data.
Let’s define what great social content looks like for your brand.
