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Everyone seems to be on TikTok, whether it’s teens seeking the latest fashions or older adults living their best lives. This social media platform is *the* place to share video content. And with good reason. TikTok is the most frequently downloaded app of the last three years and has 1 billion users worldwide. Can a…
Is TikTok the right platform for healthcare? Strange dance moves, cringey challenges, off-beat lip-synching … yeah, TikTok came from humble beginnings. But who hasn’t gone through an awkward phase? Now that TikTok has graduated from middle school, it’s emerging as a new marketing opportunity for organizations. Even in healthcare. While you’ll still find plenty of…
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