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Marketing for Pediatric Hospitals

Position your pediatric medical center as the #1 choice in children’s care.

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hospital marketing clients
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Connect with patients and families

Build trust in your children’s hospital with content that’s empathetic, authoritative, and inspiring.

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hospital marketing clients
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pediatric marketing experts
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content assets created

Pediatric medical center marketing

Marketing a children’s hospital takes a balanced approach. Your content needs to resonate with several audiences — patients, caregivers, pediatricians, and your community. It needs to be warm and inspirational, yet informative and confident. It needs to build trust in your hospital (for both children and adults).

… And it needs to enhance your brand’s visibility, differentiate your hospital, and drive the metrics that stakeholders want. Your content is under a lot of pressure, healthcare marketer — but that’s how diamonds are made. And we’re here to help.

Woman in blue scrub suit using macbook-pro

Pediatric medical marketing that brings results

We know the outcomes you’re after, and we know how to drive them.

 

  • Be recognized as a leading hospital in pediatric care

  • Boost your search rankings and traffic

  • Build trust and rapport with your audience

  • Increase referrals and appointment requests

African American male pediatrician with stethoscope listening to lung and heart sound of little boy sitting on mother lap, physician checkup at home or in hospital, children medical insurance care

Top pediatrics marketing agency

Aha Media Group has specialized in healthcare marketing since 2005. We help enterprise-level health systems and children’s hospitals maximize their marketing channels, from SEO to social media and beyond

Case study: Pediatric hospital digital strategy

Children’s Hospital Los Angeles needed service line content to match the excellence of their heart institute. We delivered it.

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Read case study

Our marketing services for children’s hospitals

Content strategy Clear up your content marketing direction with expert strategists. We help teams build competitive channel strategies.
Copywriting Need to pump up content production? Our writers specialize in healthcare writing: blogs, web content, emails, and more.
SEO Optimize your content to rank for your priority keywords, drive the right traffic, and increase bookings.
Social media strategy Align your marketing efforts across social platforms and with your overall strategy. We boost brand cohesion and engagement.
Websites Making changes to your website, or deciding whether you should? We audit and optimize web content to work harder for you.

Our approach to marketing for pediatric hospitals

We work with different marketing channels, content formats, and healthcare industries. But our approach remains consistent.

 

  • Plain language

    Health information can be confusing to patients and families. We bring clarity.

  • Empathetic content

    Trust comes from mutual understanding. We strive to write for and from the heart.

  • Specialized knowledge

    No need to explain your service lines or terminology to us — we live and breathe healthcare.

  • Seamless process

    We’re an agency you won’t need to babysit. Stellar account management is a non-negotiable.

Aha Media Group’s engaging and empathetic blog writing has offered patients and caregivers hope.
Aha Media client

Frequently asked questions

Get the scoop on our pediatrics marketing agency.

 

Hospital marketing teams tag in our strategists for a range of reasons. We can:

  • Audit specific marketing channels or your strategy as a whole
  • Optimize your content for SEO, user experience, and conversion
  • Create marketing resources (like personas) for your team
  • Streamline your content marketing workflows
  • Help with measurement, reporting, and tracking
  • Build strategies for patient acquisition or physician engagement

Yes, absolutely. We’ve created hundreds of content assets specific to children’s healthcare. We’ll be happy to show you examples that reflect your specific needs.

Keep an eye on the metrics! Specifically:

  • Organic traffic
  • Ranking positions
  • New users on your website
  • Webpage engagement times
  • Conversion rates
  • Email open rates and click-throughs
  • Social media channel growth
Doctor talking to a patient at medical clinic.

Reach more patients and their families

Partner with the agency with demonstrated experience marketing children’s hospitals.

Let’s talk

Related resources for pediatric medical centers

Mom looks at a computer while her infant child plays with a phone
Copywriting,

5 Pediatrician Healthcare Blogs You Should Read
Hospital Website Redesigns: How to Prepare for a Major Update blog featured image
Website Content,

Hospital Website Redesigns: How to Prepare for a Major Update
Top Hospital Commercials of 2023 [10+ Hospital Ad Examples] blog featured image
Content Strategy,

Top Hospital Commercials of 2023 [10+ Hospital Ad Examples]

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