Our Healthcare Marketing Services
Aha Media Group is a full-service healthcare content marketing agency. See what we’re capable of.
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Sound familiar, healthcare marketer?
Create original, high-quality content — fast. Churn out new content daily without letting anything grow out of date. More engagement. Higher rankings. Do more with less.
We understand the healthcare marketing hustle, and we’re here to help.
Shopping for a healthcare digital marketing agency?
Content strategy
Strategy is what turns hard work into results. But when you’re occupied with the content grind, you have less time for strategic thinking. We deliver winning content strategies for healthcare organizations.
- Multichannel content strategy
- Personas & journey maps
- Brand messaging
- Content audits
- Style & workflow guidelines
Copywriting
Writing engaging content for every channel takes a team. Let our writers pitch in. We perfected our healthcare content writing process over the years to reduce your workload while maximizing results.
- Blog & website content writing
- Service line content
- Email campaigns & newsletters
- Social media content
- B2B healthcare writing
SEO
Quality and consistency are no longer enough to compete on search engine results pages (SERPs). We keep up with the latest search algorithm updates to create optimized content that builds topical authority and boosts traffic.
- On-page SEO
- SEO content audits
- Competitor insights
- Website audits
Social media strategy
There’s always a shiny new social media platform or trend. We help you make decisions about your social media strategy, so you can stay aligned with business objectives and keep your patients engaged.
- Social media audits
- Platform-specific strategy
- Content calendars
- Patient & physician engagement
Websites
Your website is the home base for all of your marketing efforts. You work tirelessly to send traffic to your website — you want to feel confident in it. We help marketing teams audit and optimize their websites for conversion, user experience, and SEO.
- Website audits
- Content inventory
- Website content creation
- Content mapping
Why choose a healthcare-focused content marketing firm?
Healthcare and content marketing are disciplines with steep learning curves. By working with specialists in both fields, you can have your cake and eat it, too.
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Shorten the learning curve
Generalist agencies don’t know your terminology and service lines like experienced healthcare marketers do.
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Stay compliant
Healthcare digital marketing firms are familiar with compliance and patient data security guidelines.
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Impress your stakeholders
Writers with medical knowledge can get the most out of interviews with subject matter experts.
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Reach the right audience
Work with an agency that can speak to each of your audiences – patients, physicians, and B2B healthcare buyers.
How to choose the best healthcare digital marketing agency
We know we aren’t the only healthcare content marketing firm that would love to work with you. We also know it’s hard to compare us all on paper. Here’s how to choose the right content crew for you.
1. Vet the candidates
Actions speak louder than words, but results carry the most weight. Look for proof that the agency has helped clients achieve the results you’re after:
- Download their case studies.
- Read their testimonials.
- Browse their thought leadership content.
- Ask for references (and actually call them).
2. Focus on specialists
Healthcare isn’t like finance or tech. Content is different from design and pay-per-click advertising. Don’t try to work with one team who does it all. The convenience of working with a generalist agency isn’t worth the potential adverse effect on ROI.
Choose a specialist healthcare content agency who works well with others.
3. Ask the right questions
Meet with the agency — maybe more than once — to see if your teams will click. Bring all of your questions. The right marketing firm will be glad you’re asking.
At Aha Media Group, we love when clients ask about our:
- Process: Do we handle editing? Interview scheduling? Quality assurance? Project management? (Yes to all.)
- Approach: What makes us different from other content agencies? How do we create content that drives measurable results?
- AI policy: How do we balance innovation with ethics and security? (Every agency you’re considering should have a documented AI policy.)
- Situation-specific experience: Have we done similar work in the past? How did we handle challenges that came up? What results did we achieve?
Getting started is easy
Reach out, meet the team, and come with questions — don’t hold back. We’ll tell you everything you need to know to see if we’re a fit.