Close the Deal: 5 Ways to Craft a Winning Call to Action
Most successful marketing campaigns include a compelling call to action, or CTA. Of course, crafting this message can be a […]
Most successful marketing campaigns include a compelling call to action, or CTA. Of course, crafting this message can be a […]
The digital age has transformed how healthcare providers connect with their audience. Content is undeniably king with most potential patients […]
What’s Below: Why are Patient Stories Important in Healthcare Marketing? How to Find Patient Stories How to Write Patient Stories […]
A career switch can be daunting. But that’s what I found myself doing in 2015, after the birth of my […]
I get hundreds of emails every day – so marketing emails have to be really catchy to get my attention. […]
It’s one of our most challenging jobs: How do we capture the essence of a treating physician while conveying expertise, experience and most of all trust? At Aha Media Group, we’ve been writing physician bios for 10 years. We polled our writers to better understand their approach to these projects. The overwhelming theme? The importance of humanizing your doctors. We’ll show you how we make this happen.
Health insurance companies are helping their clients live healthier lives by using a mix of free screenings, wearable technology and […]
We’re all looking for the magic pill that will turn our content into conversion fuel for our products and services. […]
Many of us spend time crafting the perfect email but then just dash off a subject line almost as an […]
This is a guest post written by one of Aha Media Group’s former writers, Hadassa Field. Her sister lost her […]