How to Write Physician Bios: 5 Research-Based Tips
Dr. X graduated from Y University in 1999 … Has your brain switched off yet? Ours, too. Doctor bios are […]
Category: Copywriting
Case Study: Can AI Write Website Content in Plain Language?
AI has come a long way since ChatGPT’s launch in 2022. When you want original content, AI still can’t replace […]
President of the Katalin Karikó – Drew Weissman Fan Club
An Aha Media Group writer remains starstruck after interviewing and writing about the 2023 Nobel Prize laureates in physiology or […]
Aha Media Group Named One of the “Top 10 Medical Writing Service Providers of 2023” by Life Sciences Review
We are tickled hot pink to announce that Life Sciences Review named us one of the “Top 10 Medical Writing […]
Webinar: 10 Email Tragedies to Avoid in 2023
Things change fast in healthcare marketing, and nowhere is that more true than email. Privacy updates, subject line best practices, […]
Content Experts: Email Key in 2023
Four content experts weigh in on the importance of email marketing in 2023. Thank you to Ann Handley, Joe Pulizzi […]
Stats You Need Before You Send Your Next Email
What makes an email, well, click? What’s the just-right formula that convinces a recipient to open your email instead of […]
For Your Swipe File: 14 Steal-Worthy Out-of-Office Message Examples
Sometimes, it’s not about what you say. It’s about how you say it. Especially when you’re writing an email. Most […]
![How to Audit and Update Your COVID-19 Content for 2022 and Beyond [Template Included]](https://ahamediagroup.com/wp-content/uploads/2022/08/Covid-Content-Audit.png)
How to Audit and Update Your COVID-19 Content for 2022 and Beyond [Template Included]
Updated November, 2022 It’s been almost 3 years (!!!) since COVID-19 overturned our personal and professional lives. That’s nearly 3 […]
5 Pediatrician Healthcare Blogs You Should Read
You don’t always remember to ask every question at your child’s check-up. When something comes up with your child and […]
How to Create Healthcare Content for a Neurodivergent Audience
Nowhere is clear and accessible content more critical than in healthcare. The difference between “OK, I understood that and know […]
Why Knowing Your Endgame Is Everything in Hospital Email Marketing
Start with the endgame. That’s what I kept thinking as I prepped for our recent webinar on Rethinking Your Email […]
Take Your Healthcare Email Marketing to New Heights
Many healthcare organizations’ email marketing consists solely of the e-newsletters they sporadically send to patients. But those emails should be […]
Behind the Scenes of Our Award-Winning Content
When you win a healthcare marketing award, there may not be a black-tie gala — but it’s still worth celebrating! […]
![Tips for Creating Engaging Hospital Newsletters [EXAMPLES]](https://ahamediagroup.com/wp-content/uploads/2023/05/Repurpose-Content-for-Social-Media-Calendar.png)
Tips for Creating Engaging Hospital Newsletters [EXAMPLES]
Updated May 2023 Your digital newsletter is a warm, friendly “Hey there!” to subscribers. Newsletters done right result in a […]
Creating Valuable Website Content Checklist
Ahava created the website content checklist for herself, when she was an independent web writer, to double-check her work. Web […]
Writing About Difficult Healthcare Topics
How healthcare marketers can approach tough topics with sensitivity When you’re a healthcare marketer, choosing your words is not just […]
How to Create Medical Content for a Diverse Audience: 6 Tips
Our national reckoning on race in recent years has shed light on disparities in many industries — and healthcare content […]
Talking About Stress for Patients with Cancer: 3 Tips
Aha Media Group writer Teri Cettina switched roles, from health copywriter to patient, when she was diagnosed with stage IV […]
Medical Writer Turned Patient: Tips on Empathy in Content
Aha Media Group writer Teri Cettina switched roles, from health copywriter to patient, when she was diagnosed with stage IV […]
5 Standout Examples of Writing Patient Stories to Connect With Audiences
“That story sounds a lot like mine — if they can conquer [health problem], so can I.” One of the […]
Writing About Addiction with Care: 5 Tips
If you’re still writing about “drug addicts,” “alcoholics” and “substance abuse problems,” it’s time for a refresh. Healthcare writers need […]
Mental Health Content: 5 Tips to Engage Your Audience
Your audience goes beyond the 1 in 5 Americans who experience mental illness each year — it includes their caregivers, […]
