Back To Top

Tag: video

How to Add Healthcare Video Marketing to Your Strategy blog featured image

How to Add Healthcare Video Marketing to Your Strategy

Video marketing is everywhere. It’s on social feeds, it’s appearing higher on SERPs … sometimes, it’s even on a screen above the pump at the gas station. Marketers are getting creative about how they’re reaching their target audiences. Even if you personally scroll past video ads or sponsored TikToks, it’s hard to ignore the potential…

tips for writing video scripts

8 Tips for Writing Video Scripts That Captivate

A career switch can be daunting. But that’s what I found myself doing in 2015, after the birth of my first child. I had been working at my local ABC-affiliate since graduating from college – writing and producing television news stories about my community and healthcare. But now I was switching to writing web content….