The Ultimate Guide to AI for Healthcare Marketers + Do’s and Don’ts Cheatsheet What You Need to Know
The Ultimate Guide to AI for Healthcare Marketers + Do’s and Don’ts Cheatsheet What You Need to Know

In-Person and Virtual Content Trainings

Marketing Writing Workshops

Content writing is a labor of love, and no one’s immune to creative burnout. Does your team need some inspiration? We can help.

Transform Your Team’s Approach to Writing Content

This isn’t your average content writing workshop. Our trainings are educational, engaging and highly motivating. We help you get everyone on the same page about what great content looks like and empower them to create it.

Ahava Leibtag leads engaging content workshops and writing trainings.

Build Your Skills

Revisit best practices and learn new writing skills through interactive modules and hands-on exercises.

Get clear healthcare content writing for website redesigns

Improve Your Content

Publish content that gets more views, engagement and conversions — and learn how to stop reinventing the wheel.

Hospital content writing is tough, and Aha Media Group can help.

Ignite Your Team

There’s a passion for writing embedded in your team. Help them bring it back to life and tap into their creative power.

Full-Day Content Writing Training

In-Person Writing Workshop

Give us one day, and we’ll give you a brand-new content team. Our full-day on-site workshop model includes:

  • 7 hours of modules and hands-on exercises with a 1-hour lunch break
  • 3 post-workshop sessions with your trainer, where your team can review skills and get their questions answered

We explore a range of topics throughout the workshop, including (but not limited to):

  • How to write for SEO and social media
  • Elements of effective content
  • How to repurpose content
  • Building and using personas
  • Writing empathetic health content
  • Applying your brand’s voice and tone
  • Powerful storytelling techniques

Half-Day Content Writing Training

Virtual Writing Workshop

Need to support your team with professional development but don’t have a full day to devote to it? We know time is a limited resource. Book our virtual, 3.5-hour writing workshop. We help you create a custom session focusing on the skills your team needs most.
Choose from a list of modules for your half-day content training session. Popular topics include:

  • SEO content writing skills
  • How to write for social media
  • Content repurposing techniques
  • Checklist for effective content

What to Expect From Your Marketing Writing Training

Engaging Topics

Dry lectures aren’t our style. Our clients love the culturally relevant examples and fun activities we plan for the training.

Hands-On Format

People learn through doing. Our workshops include time to practice your new skills unsing meaningful writing exercises you’ll remember.

Team-Building Elements

Writing is a team sport. Our modules spark conversation and encourage collaboration that continues beyond your training session.

How Your Marketing Writing Workshop Works

We customize our content workshop for your company and staff. Here’s how we plan marketing team training that leaves a lasting impact on your organization.

Use data and insights to create a consistent healthcare content strategy.

Before Your Workshop

We coordinate your workshop together, with internal writing examples and the best-suited modules for your team’s needs.

Get healthcare content writing services that deliver results.

Workshop Day

Your health writing workshop takes place in-person or virtually, with exercises that align and inspire your team.

Get healthcare content writing services that deliver results.

After Your Workshop

Post-training, remember to use your 3 quarterly sessions to check in, review learnings and ask questions that come up.

Could a Content Writing Workshop Help Your Team?

Would your team benefit from a workshop on marketing writing skills?

Content training can help if your:

✔️ Marketing team shows signs of burnout and needs some inspiration

✔️ Content quality is inconsistent, and certain areas need improvement

✔️ Team recently onboarded new writers, and everyone needs to get on the same page

Our health writing workshops teach content creation strategies to your team. If you want to outsource marketing tasks instead, check out our content writing and content strategy services.

national gaucher foundation


Case Study

9x More Content Downloads Post-Training

See how a custom 2-day training helped one client improve staff communications and boost content downloads by 900%.

Read the Case Study

ahava leibtag of aha media group

Meet Your Healthcare Content Writing Trainer

When faced with a life-threatening illness in 2004, our founder, Ahava Leibtag, struggled to find the health information she needed. She launched Aha Media Group to address the need for empathetic, patient-centric health content. Today, she’s an industry leader, author, and top writer and strategist.

As a trainer, Ahava’s known for her signature blend of expertise and humor. She excels at keeping teams engaged and tackles serious topics with a delivery that doesn’t take things too seriously. She can’t wait to meet your team and relight their creative fire.

Book Your Marketing Writing Workshop

What’s holding your team back? Let’s plan a custom session to give them what they need.

Contact for Custom Training