The Ultimate Guide to AI for Healthcare Marketers + Do’s and Don’ts Cheatsheet What You Need to Know
The Ultimate Guide to AI for Healthcare Marketers + Do’s and Don’ts Cheatsheet What You Need to Know

Areas of Expertise

BioTech Content Marketing

Your work saves lives. Does your messaging reflect that? Boost inbound leads and your bottom line with biotech marketing that resonates with physicians.

health content writing from a healthcare marketing firm

How Can Life Science Companies Benefit From Content Marketing?

The life science industry is packed with big players. When your market is competitive, marketing is, too. Your audience is constantly being sold to, often with the same approach … outbound marketing, company-centric messaging and highly technical content. There’s plenty of room for improvement.

Get the results you’re looking for with content that converts. The right life science marketing strategy helps you:

  • Increase website traffic
  • Stand out from competitors
  • Educate and inform your buyers
  • Boost lead generation

Publish strategic content that builds rapport with physicians and brings in leads on autopilot. We help you create case studies, website copy and more marketing materials that drive measurable results.

Strategic Content Marketing for BioTech Brands

Technology and innovation are integral to your company, but your brand is more than the technical details. It’s also the advancements you drive in your field, the physicians who count on you and the lives you’ve changed through your work.

As specialized health industry marketers, we understand the impact of your products and how to communicate about them to healthcare decision-makers. Effective marketing campaigns are rooted in storytelling, and we help you tell the stories that matter to physicians.

We build and execute content marketing strategies for biotech companies that are driven by data and marketing best practices. Here’s what you can expect from our partnership:

Physician Marketing Expertise

As a healthcare marketing agency, we’re proud to collaborate with leading hospitals and health systems. We know your target market and how to write content that engages them. Our plain language approach to healthcare communications resonates with physicians.
Turn to a healthcare content agency that uses data to inform content strategies.

Data-Driven Campaigns

We don’t believe in random acts of content. From blog posts to white papers, every piece of content we create for your company aligns with your strategy and business goals. Your objectives are our North Star, and your analytics keep us on course.
SEO audit

SEO and User Experience (UX) Proficiency

Our writers are experts at creating content for your audience and for search engines. Want to know how to better optimize your web content for users and for search? Learn how our website content strategy audits can help.
From social media content to hospital content writing and everything in between — Aha Media delivers.

Repurpose-Friendly Content

Is content repurposing a regular part of your strategy? One idea can easily become several pieces of content that resonate with your audience. We create content that stretches further for you, so you can stop reinventing the wheel.
Public health marketing strategy

Our Process for Creating BioTech and Life Science Content

Looking to work with a content team that owns the process and manages it all? We’re the right partners for you.

Our trademarked, 10-step content creation system keeps your project on track and keeps everyone in the know. Get the biotech content marketing you need — on time and on budget — with a proven process.

Award-Winning Content Marketing for BioTech Companies

award-winning healthcare marketing firm
content from an award-winning healthcare digital marketing agency
Aha Media Group client awards
HDM award winner
UCLA health

DON'T WRITE ANYTHING IN THIS FIELD

Case Study

How NeuroPace Achieved a 64% Increase in Inbound Leads

Medical device company NeuroPace wasn’t reaching the right audience on search engines. See how our partnership helped them boost their physician referrals by 64% in just 6 months.

Read the Case Study

%

Increase in referrals from physicians

Google Zero position captured

Looking for BioTechnology Marketing Support?

How can we help?

Content Writing

Get content marketing that boosts your traffic and conversions. Our award-winning copywriters combine healthcare expertise, SEO proficiency and customer-centric language to create content that resonates and inspires action.

content strategy

Content Strategy

Are each of your marketing channels as effective as they could be? Are your content workflows working for your team? Uncover the strengths and opportunities for improvement in your content strategy. Explore content audits, toolkits and strategic support options.

content writing training

Content Training

The content marketing landscape changes by the day. When you’re focused on producing content regularly, it’s hard to keep up. Reinvigorate your content team and give them a refresher on best practices with an engaging writing workshop that’s customized for your company.

Neuropace
Building relationships and servant leadership are key components of each client engagement we have. So it is critical to align with partners who invest in strengthening both at the highest level. This is why we continue to choose Aha Media Group. Ahava brings the experience, expertise and energy to produce best-in-class healthcare content strategies for several of our clients across the country. I couldn’t be more proud to have them as an extension of our team.
Brandon Scott
Brandon Scott

Vice President of Digital, Ten Adams

Resources

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Best Healthcare Content Marketing Agency: 2 Years Running

Best Healthcare Content Marketing Agency: 2 Years Running

We’re thrilled to announce that Aha Media Group has been named the Best Healthcare Content Marketing Agency in the U.S. for 2024 by Global Health & Pharma! This award recognizes our unwavering commitment to delivering clear, accessible healthcare content that...

How to Write Physician Bios: 5 Research-Based Tips

How to Write Physician Bios: 5 Research-Based Tips

Dr. X graduated from Y University in 1999 … Has your brain switched off yet? Ours, too. Doctor bios are some of the most important pieces of content for patient acquisition. From our 2024 study (more on that soon), 92% of patients read physician bios before scheduling...

Mike Gedmin

Engaging, High-Converting Content for Life Science Companies

Get physician-focused content marketing that cuts through the noise. Tell us how we can help.

Send Mike a Message