Areas of Expertise
BioTech Content Marketing
Your work saves lives. Does your messaging reflect that? Boost inbound leads and your bottom line with biotech marketing that resonates with physicians.
How Can Life Science Companies Benefit From Content Marketing?
The life science industry is packed with big players. When your market is competitive, marketing is, too. Your audience is constantly being sold to, often with the same approach … outbound marketing, company-centric messaging and highly technical content. There’s plenty of room for improvement.
Get the results you’re looking for with content that converts. The right life science marketing strategy helps you:
- Increase website traffic
- Stand out from competitors
- Educate and inform your buyers
- Boost lead generation
Publish strategic content that builds rapport with physicians and brings in leads on autopilot. We help you create case studies, website copy and more marketing materials that drive measurable results.
Strategic Content Marketing for BioTech Brands
Technology and innovation are integral to your company, but your brand is more than the technical details. It’s also the advancements you drive in your field, the physicians who count on you and the lives you’ve changed through your work.
As specialized health industry marketers, we understand the impact of your products and how to communicate about them to healthcare decision-makers. Effective marketing campaigns are rooted in storytelling, and we help you tell the stories that matter to physicians.
We build and execute content marketing strategies for biotech companies that are driven by data and marketing best practices. Here’s what you can expect from our partnership:
Physician Marketing Expertise
Data-Driven Campaigns
SEO and User Experience (UX) Proficiency
Repurpose-Friendly Content
Our Process for Creating BioTech and Life Science Content
Looking to work with a content team that owns the process and manages it all? We’re the right partners for you.
Our trademarked, 10-step content creation system keeps your project on track and keeps everyone in the know. Get the biotech content marketing you need — on time and on budget — with a proven process.
Award-Winning Content Marketing for BioTech Companies
DON'T WRITE ANYTHING IN THIS FIELD
Case Study
How NeuroPace Achieved a 64% Increase in Inbound Leads
Medical device company NeuroPace wasn’t reaching the right audience on search engines. See how our partnership helped them boost their physician referrals by 64% in just 6 months.
%
Increase in referrals from physicians
Google Zero position captured
Looking for BioTechnology Marketing Support?
How can we help?
Content Writing
Get content marketing that boosts your traffic and conversions. Our award-winning copywriters combine healthcare expertise, SEO proficiency and customer-centric language to create content that resonates and inspires action.
Content Strategy
Are each of your marketing channels as effective as they could be? Are your content workflows working for your team? Uncover the strengths and opportunities for improvement in your content strategy. Explore content audits, toolkits and strategic support options.
Content Training
The content marketing landscape changes by the day. When you’re focused on producing content regularly, it’s hard to keep up. Reinvigorate your content team and give them a refresher on best practices with an engaging writing workshop that’s customized for your company.
Brandon Scott
Vice President of Digital, Ten Adams
Hospital Website Redesigns: How to Prepare for a Major Update
Redesigns for health system websites are complex and time-intensive. It isn’t easy to take apart, reorganize and rebuild your entire digital home. A lot can potentially go wrong — to the tune of millions of dollars. A poorly done redesign won’t only cost you web...
The 3 Pillars of Effective Healthcare Content Marketing: Data, Audience and Balance
Today’s healthcare consumer has no shortage of online medical content they can access (but not always interpret). So how are health systems helping their patients and community better use and understand content to guide them to the care they need? In a recent Hello...
Website Analytics for Healthcare: Which Tools Should You Use?
Are your marketing efforts working? Is your content resonating with the right audience? Does your messaging need to be reworked? There’s only one way to answer these questions: Look at the data. As marketers, we measure website performance by tracking the analytics....
Engaging, High-Converting Content for Life Science Companies
Get physician-focused content marketing that cuts through the noise. Tell us how we can help.