Content Writing Training and Workshops
Equip and inspire your team with hands-on content writing training. These insightful, actionable content trainings and workshops help marketing teams elevate their skills and drive results.
Content Strategy and Content Writing Training
Design and write for your reader: Our content strategy, web content writing and user-centered design workshops help your teams develop a broad understanding of digital healthcare strategy. Your team also learns how to plan and write compelling, search-optimized content that drives results.
Give Your Team a Customized Web Content Writing Course
It’s not easy to create and distribute a steady stream of quality, multichannel content that promotes your brand.
Our team knows this firsthand, having partnered with hundreds of clients on thousands of projects. We designed our content writing training with your team’s unique pressures, opportunities and goals in mind.
Here’s how you benefit from our healthcare copywriting:
Current best practices
Hustling to meet constant deadlines and stakeholder reviews doesn’t always leave your team much time to stay on the leading edge of your field. No worries — we’ve been digital communication experts since 2005, testing the trends to bring you the best ones. Your team walks away with fresh insights and skills in audience research, storytelling, SEO, usability and social media.
Balance of strategy and tactics
Strategy is the compass, and tactics are the hiking boots. Your team gets training on both, so you reach your destination. And you leave with a map of actionable ideas to apply the very next day.
Learning kickstarts your team but doing puts them on the fast track to growth. Every training includes workshops, so team members immediately practice new skills in a collaborative setting — and build confidence to keep innovating.
Fun, relevant content
Training shouldn’t be boring. Get training that’s always fresh, fun and engaging. Count on us to tap into pop culture — Taylor Swift, anyone? — to shine a new light on topics like peer editing.
Find Out Why Aha Media Group’s Content Writing Training and Strategy Workshops Are a Good Fit
Healthcare leaders hire us to align their teams on what good content looks like — and how to create it.
We work with teams that include digital strategy professionals who are disrupting the way they approach content creation.
Meet Your Fearless Leader (aka Expert Trainer)
Ahava R. Leibtag is the president and owner of Aha Media Group, bringing more than 20 years of experience in writing, messaging and marketing. She’s a sought-after thought leader on content strategy and content marketing.
Ahava teaches your team the essential skills that every content marketer needs to survive and thrive in the digital era. She tackles serious topics — with a delivery that doesn’t take things too seriously. Her signature blend of expertise and humor keeps teams engaged and energized.
VP Marketing Strategy & Planning at Tanner Health System
Virtual Content Training
Access the training your team needs — whether they’re in the office or working remotely. Choose from four 100% customized, virtual experiences based on the latest data about what today’s marketing teams need:
- Writing for the web
- Voice and tone creation and playbook
- Content workflow creation
- Social media training for physicians
In-Person Content Training
We can also come to your office to conduct an customized in-person workshop on site. Your team builds the skills they need for digital writing:
Search engine optimization (SEO)
- How people read on screens
- Content strategy
- Content marketing
- Mobile and social media writing best practices