Virtual Training for Hospitals and Health Companies
Social Media Workshop
If your social media platforms aren’t delivering results, it’s time to find out why. Partner with us for social media training that helps diagnose any issues and strengthens your strategy.
Align Your Strategy
Dealing with a piecemeal strategy and too many sub-profiles to count? Let’s make a plan to get it under control.
Create Better Posts
Train your team to write posts that perform on each platform and drive engagement, clicks and traffic to your website.
Improve Your Content
Certain rules for effective content apply to every channel. Learn writing techniques that help with SEO and email, too.
Social Media Strategy & Management Training
Virtual Social Media Workshop for Healthcare
Social media has a way of swallowing up your team’s time and resources. When something interferes with your strategy, it gets costly. Before your training, we use a mini channel analysis to help you figure out what’s getting in the way. (Want a full checkup? Explore our healthcare social media marketing audits.)
Once we know what’s holding you back, we customize your training session. Together, we choose modules that bring the most value to your team.
Popular social media workshop topics include:
- Best practices for each channel
- How to align your multichannel strategy
- Hospital social media tips
- How to repurpose content for social media
What to Expect From Your Social Media Strategy Workshop
Engaging Topics
We use pop culture references — Taylor Swift, anyone? — and examples from your content to help your team solidify concepts.
Hands-On Format
We don’t lecture. Our training incorporates short bursts of learning followed by opportunities to practice new skills.
Team-Building Elements
Collaborative activities and exercises support your team’s learning while teaching them to work together effectively.
Wendy Wilson
Vice President, Media & Digital Content Strategy
How Your Social Media Content Workshop Works
Our content workshop is interactive, engaging and customized for your organization. Here’s how we plan a social media policy training that makes a measurable impact.
Before Your Workshop
Tell us what your team needs. We put together engaging training modules that check every box for your employees.
Workshop Day
Fire up Zoom and get excited. Your workshop includes helpful insights, meaningful examples and memorable activities.
After Your Workshop
Leave your session inspired to apply what you’ve learned as a team. Put your new skills to use and create posts that perform.
Could a Social Media Training Workshop Help Your Team?
Would your team benefit from a workshop on healthcare social media guidelines and strategy?
Our training can help if you or your team:
✔️ Has vague social media brand guidelines to follow, or none at all
✔️ Is running out of content ideas after recreating the wheel for every new post
✔️ Wants to know why your posts are met with radio silence
Our workshop trains your team on social media marketing strategy and content creation. If you want to outsource social media writing instead, check out our hospital social media services.
Meet Your Healthcare Social Media Strategy Trainer
When faced with a life-threatening illness in 2004, our founder, Ahava Leibtag, struggled to find the health information she needed. She launched Aha Media Group to address the need for empathetic, patient-centric health content. Today, she’s an industry leader, author, and top writer and strategist.
As a trainer, Ahava’s known for her signature blend of expertise and humor. She excels at keeping teams engaged and tackles serious topics with a delivery that doesn’t take things too seriously. She can’t wait to meet your team and relight their creative fire.