Hospital Website Redesigns: How to Prepare for a Major Update
Redesigns for health system websites are complex and time-intensive. It isn’t easy to take apart, reorganize and rebuild your entire […]
Author: Rachel Ciervo
Website Analytics for Healthcare: Which Tools Should You Use?
Are your marketing efforts working? Is your content resonating with the right audience? Does your messaging need to be reworked? […]
How to Use Social Media for Healthcare in 2023: 6 Best Practices
If you’re anything like us, your screen time is through the roof lately. But hey, it’s not your fault — […]
LinkedIn for Healthcare: How Can Companies & Physicians Best Use LinkedIn?
LinkedIn has more than 199 million U.S. users. Those users are your employees, colleagues, potential patients and future job candidates. […]
The Most Common Hospital Website Content Mistakes (+ How to Fix Them)
Duplicate meta tags, content silos and abandoned blogs, oh my. We’ve been in the healthcare content marketing agency business for […]
5 Hospitals Crushing It on Social Media
With at least 95 million new posts per day on Instagram alone, there’s a lot of competition on social media […]
6 Best B2B Healthcare Blogs for Marketers
It’s our job to be obsessed with content. You have to immerse yourself in your industry to truly know your […]
![Creating Content for the B2B Healthcare Customer Journey [4 Examples]](https://ahamediagroup.com/wp-content/uploads/2023/03/B2B-Journey-Featured-Image.png)
Creating Content for the B2B Healthcare Customer Journey [4 Examples]
Marketing to hospitals and other health organizations takes a very particular set of skills. No matter how long you’ve been […]
Optimize Your Healthcare Content: Understanding the 4 Types of SEO
To many marketers, SEO is a scary monster under the bed. It keeps us up at night, wondering if we’re […]
It’s Time to Update Your Healthcare Customer Personas: Here’s How
January 2023 Be honest. When’s the last time you opened that file labeled “Customer Personas?” Months ago? Years ago? If […]
For Your Swipe File: 14 Steal-Worthy Out-of-Office Message Examples
Sometimes, it’s not about what you say. It’s about how you say it. Especially when you’re writing an email. Most […]
10 Healthcare Brands to Watch on TikTok
Strange dance moves, cringey challenges, off-beat lip-synching … yeah, TikTok came from humble beginnings. But who hasn’t gone through an […]
