Content Services
Healthcare Content Audits and Discoveries
Answer the biggest questions you have about your current content’s performance.
Content Audits that Guide your Healthcare Content Strategy
We love to clean up the messiest content problems. Moving ahead with ambitious content plans means understanding where you’re starting from. With our audit reports, you get an outside-in perspective from industry experts. We offer two solutions to understand, manage and measure your content.
Our 360° Discovery Report™ helps you understand your content at the enterprise level.
Our InSITE Findings™ help you prepare for a whole or partial website redesign.
Need to inform your team on content performance overall? We talk to your stakeholders, audit your content for quality and SEO and perform a channel assessment and competitive gap analysis. It’s the perfect discovery to demonstrate your content’s quality, performance and value.
After delivering the discovery report, you have the information you need to move ahead with your content plans.
Need to redesign part of or all of your website? You probably want to understand your content and know where you’re starting from so you can plan for an improved version.
Consider your future business goals with our InSITE Findings report. We interview your stakeholders, perform a qualitative and SEO audit, and analyze your website analytics and your competitors’ websites. Then we create a draft information architecture with our eyes on your goals and SEO. And, of course, we give you “Aha” recommendations that promise to put a shine on your new content.
What’s Included
What’s Included
Stakeholder Interviews
Qualitative Audit
SEO Audit
Channel Assessment
Analytics Review
Competitive Gap Analysis
Stakeholder Interviews
Qualitative Audit
SEO Audit
Analytics Review
Competitive Gap Analysis
Draft IA
Our 360° Discovery Report™ helps you understand your content at the enterprise level.
Need to inform your team on content performance overall? We talk to your stakeholders, audit your content for quality and SEO and perform a channel assessment and competitive gap analysis. It’s the perfect discovery to demonstrate your content’s quality, performance and value.
After delivering the discovery report, you have the information you need to move ahead with your content plans.
What’s Included
Stakeholder Interviews
Qualitative Audit
SEO Audit
Channel Assessment
Analytics Review
Competitive Gap Analysis
Our InSITE Findings™ help you prepare for a whole or partial website redesign.
Need to redesign part of or all of your website? You probably want to understand your content and know where you’re starting from so you can plan for an improved version.
Consider your future business goals with our InSITE Findings report. We interview your stakeholders, perform a qualitative and SEO audit, and analyze your website analytics and your competitors’ websites. Then we create a draft information architecture with our eyes on your goals and SEO. And, of course, we give you “Aha” recommendations that promise to put a shine on your new content.
What’s Included
Stakeholder Interviews
Qualitative Audit
SEO Audit
Analytics Review
Competitive Gap Analysis
Draft IA
Ready to talk about moving forward with a content audit and discovery package?
Healthcare Content Audits for the Best of the Best
Our experienced team has worked on 600+ projects for more than 115 clients. We are proud to deliver content audits and discoveries to some of the world’s best hospitals, health systems, and health tech companies.
See our full list of healthcare content writing clients.
Aaron Watkins
Content Experts: Email Key in 2023
Four content experts weigh in on the importance of email marketing in 2023. Thank you to Ann Handley, Joe Pulizzi and Michael Barber for joining Ahava Leibtag and sharing your valuable insights. The importance of email marketing Ahava Leibtag Email marketing is going...
Stats You Need Before You Send Your Next Email
What makes an email, well, click? What’s the just-right formula that convinces a recipient to open your email instead of sending it to the trash? Marketers pay a LOT of attention to email behaviors to find these answers. And the industry is rich with data you can use...
For Your Swipe File: 14 Steal-Worthy Out-of-Office Message Examples
Sometimes, it’s not about what you say. It’s about how you say it. Especially when you’re writing an email. Most of us treat our inboxes like Target during back-to-school time. Get in and get out. FAST. And between the general stuffiness, cold emails and...
Start Marketing With Purpose
Increase the results of your with a strategic approach to .
