Resources
Every December, our team makes a master list of the year’s best hospital commercials. We feature ads that made us laugh or brought the tears or that we’re still thinking about, months later. We’re happy to report it’s been another good year for hospital marketing,...
You know what plain language writing is. You know why using plain language matters in healthcare content, where words can make the difference between life and death. Now it’s time to focus on the how: How can you use plain language in healthcare writing? In 2023, we...
Congratulations to all the winners of this year’s eHealthcare Leadership Awards! It's amazing to see such creative work in healthcare marketing and communications. About the eHealthcare Awards The eHealthcare Leadership Awards honor the top healthcare digital...
Before we begin, let’s make one thing clear — we’ve always stood behind human-first, human-written content at Aha Media Group. We know our biases as a premium content agency. And that’s exactly why we decided to test them. In the wake of Google’s lightened stance on...