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Author: Jessica Wozinsky

How to Become a Better Writer in Just 5 Minutes a Day

At Aha Media, our team of experienced writers produces content that resonates with readers and converts them to customers. How do we hone our skills, keep our writing sharp and consistently turn out high-quality content? We write – often. We write, we write again, and we write some more. Becoming a strong writer takes commitment…. Read more

8 Proven Ways to Help You Stand Out on Twitter

Do you ever follow an organization’s Twitter account and think, “Wow they are rocking this! Likes, retweets, replies – they’ve got audience engagement in spades. What’s their secret?” If your answer is yes, you’re not alone. Many organizations aren’t optimizing their Twitter account. It’s easy to think of Facebook or Instagram as the “community” platforms… Read more

Feeling Stuck? Move Forward Anyway

As a content strategist today, it’s easy to feel stuck. Our field keeps moving forward with new technologies like voice search and AI. Writers, editors and content strategists who are dealing with the “low-tech” end – communication, collaboration, creating copy – may feel left behind. In her closing keynote for Confab: The Content Strategy Conference,… Read more

5 Ways to Use Your Content Again (and Again!) to Fill a Social Media Calendar

You love keeping your organization’s social media channels active and engaging. There’s nothing quite like sending out that tweet or Instagram post that really connects with your audience. (And isn’t it fun to watch the likes, comments and retweets rack up?) A Social Media Plan: Not as Scary as it Sounds Social media can’t be… Read more

5 Tips for Writers – Plus, a New One Every Wednesday

To up your writing game, all you need is Instagram or LinkedIn and 2-3 minutes per week. And what writer isn’t looking to up their game? Even seasoned professionals can use fresh ideas and inspiration to get the creative juices flowing. Every week, we share a new piece of writing advice on Instagram and LinkedIn,… Read more

About Jessica Wozinsky

Jessica Wozinsky

Jessica has over ten years of experience as a writer and editor. A former magazine editor, she’s been on staff at Rachael Ray Every Day, Weight Watchers Magazine and Parade. She’s written about health, fitness, food, beauty and interviewed hundreds of celebrities.

While at Weight Watchers International,... More >