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5 Steps to Fight Fake Healthcare News
Infographic: Create factual healthcare content that Google recognizes as an authority. You work hard to create quality content that helps […]
Pediatric Content: Which Social Media Channel Works Best?
Do you need to TikTok, Facebook, Snapchat AND Instagram to connect with new pediatric patients and their parents? Not necessarily. […]
Healthcare CMOs: Your Top 10 Content Marketing Questions Answered
Content marketing can be an effective long-term strategy for healthcare marketers. But we know it’s confusing and sometimes hard to […]
Instagram Secrets from Standout Hospital Marketers
Download our free ebook to learn Instagram strategy secrets from some of the top hospitals in the country, including: Cedars-Sinai […]
Web Writing in the Digital Age Infographic
At Aha Media Group, we love producing amazing content. But we know the web writing process is not linear – […]
3 Strategies for Promoting Mental Health Services During the Pandemic
Here’s a stat that should come as a surprise to absolutely no one: the number of people reporting symptoms of […]
Creating Valuable Website Content Checklist
Ahava created the website content checklist for herself, when she was an independent web writer, to double-check her work. Web […]
Your Telehealth Program Is Now a Service Line
It’s the one silver lining we all can touch — telehealth finally took off because of the pandemic. But telehealth […]
Cure Social Media Fatigue With These Trends
70% of Americans use social media. Every single day. But do their eyes glaze over while scrolling past your hospital […]
Is it All About the Moms? New Approaches to Writing Pediatric Content
Writing pediatric content is challenging — because you’re speaking to a diverse audience made up of parents, grandparents, teens, tweens […]
Welcoming Your Patients Back: Envisioning Your Content for the ‘New Normal’
As the height (we hope) of the coronavirus crisis subsides, your hospital may be getting ready to resume elective surgeries, […]
How to Be Clear During COVID-19: Part 2
The COVID-19 pandemic is far from over. Make sure your web content uses the latest terms in plain language. Round […]
Writing About Difficult Healthcare Topics
How healthcare marketers can approach tough topics with sensitivity When you’re a healthcare marketer, choosing your words is not just […]
What Really Matters in a Physician Bio: Real-Time Survey Data You Can Use
We’ve worked with countless clients to revamp their provider bios, plus we conducted our own survey of 500+ patients to […]
Checklist for Creating High-Converting Physician Bios
Use Our Checklist & Survey Findings of 500+ Patients as Your Physician Bio Template After surveying more than 500 patients, […]
