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Tag: writing advice

Writing About Addiction with Care: 5 Tips

If you’re still writing about “drug addicts,” “alcoholics” and “substance abuse problems,” it’s time for a refresh. Healthcare writers need to write about substance use disorders with the same support, empathy and sensitivity we use for those with cancer or heart disease: We’ve learned a lot about the disease in the last 60 years, but…

Advice for writing about mental health

Mental Health Content: 5 Tips to Engage Your Audience

Your audience goes beyond the 1 in 5 Americans who experience mental illness each year — it includes their caregivers, family and friends as well. As those people search for support and answers, you want to be there with the help they need. As you prioritize your content, consider these 5 tips for creating and…

tips for writing video scripts

8 Tips for Writing Video Scripts That Captivate

A career switch can be daunting. But that’s what I found myself doing in 2015, after the birth of my first child. I had been working at my local ABC-affiliate since graduating from college – writing and producing television news stories about my community and healthcare. But now I was switching to writing web content….