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Tag: digital strategy

Hospital Website Redesigns: How to Prepare for a Major Update blog featured image

Hospital Website Redesigns: How to Prepare for a Major Update

Redesigns for health system websites are complex and time-intensive. It isn’t easy to take apart, reorganize and rebuild your entire digital home. A lot can potentially go wrong — to the tune of millions of dollars. A poorly done redesign won’t only cost you web traffic. It’ll cost you patients. Some website updates flop —…

Assess Your Online Reputation Using 5 Simple Steps blog feature image

Assess Your Online Reputation Using 5 Simple Steps

When you Google your business name, information on the first search engine results page (SERP) can tell you a lot about your online reputation. But keep going. According to experts, 3 out of 4 users click on results within the first 5 results. From indifferent or negative online reviews to blogs that don’t sing your…